Posted by Christina Rosado on 11/21/18, 3:22 PM
As the excitement and buzz of the SGIA Expo’s opening day continued into Saturday, October 19, the garment decoration community came together to spark a conversation of their own at the Garment Decorators Luncheon.
Designed by SGIA’s Garment Decorators Committee, the luncheon is focused on motivating creative business leaders in this community to succeed in today’s marketplace. This year’s sold-out event gave 130 of the leading minds in garment decoration a chance to enjoy good food and good conversation as they connected with their peers to delve deep into the most pressing matters impacting the industry.
riCardo | crespo, CCO, Th13teen, also presented at the luncheon, providing an engaging and informative look at how to build your brand in today’s ever-changing market. crespo brought an unmatchable level of knowledge, having worked for world-renowned organizations like Mattel, 20th Century Fox and several of the country’s top branding agencies.
He gave everyone in the room a better understanding of what it means to find your brand, sharing tips, tactics and his own personal experiences and examples for how business owners can establish an identity for their company that resonates with a broad range of important customers.
Crespo will be returning to SGIA festivities when he emcees THREADX 2019 (San Diego, February 17–19), where he will help attendees navigate the conference experience to ensure everyone goes home with ideas and strategies that they can put in place to improve their businesses and help them grow.