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Growing as an Industry

Posted by Justin Lawrence on 6/26/19 9:10 AM

The apparel decoration industry has changed my life. I’m sure if you are reading this, you can share in my sentiment. What I haven't fully wrapped my head around yet is if it is going to send me to an early grave, or be the true catalyst in securing my family and my staff’s financial stability — maybe both?

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Topics: Research and Reporting, Apparel Decorators, ThreadX, Branding, Business Operations, Marketing

Duke Steerborn Gears Up for Dallas

Posted by Lon Winters on 6/19/19 12:07 PM

As the moon shown down on the bright lights of Las Vegas, a lone figure we call "Duke" packs up the last of SGIA Expo 2018. He'd had a great run in this town, but the time had come for new horizons. He hops into his classic, black '59, '60, '61 automobile, as Johnny Cash — the man in black himself — so sang, and drives off into the sunset.

A billboard catches his eye ... "PRINTING United."  He turns with eyes focused on the road — all set for the long drive to Dallas for bigger, better, bolder!

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Topics: Printing United, Apparel Decorators, Graphic Design

It's a Whole New Ballgame in Sports Merchandising

Posted by Greg Kitson on 5/15/19 1:42 PM

There’s nothing quite like the passion of a die-hard sports fan, but even so, young fans are starting to believe that style, design, illustration and colors (i.e., individual expression!) take precedence over traditional messages and basic logo design.

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Topics: Apparel Decorators, ThreadX, Branding, Sports Merchandising, Business Operations

Live Activation Leaders Weigh in on Growing Trend

Posted by Brett Bowden on 4/17/19 2:43 PM

It was a cool, brisk morning in San Diego. Navy ships were heading into the bay as apparel decorators from all over the country congregated in a meeting room at the Kona Kai Resort during THREADX 19. There was a great energy in the room as I walked onto the stage to moderate a panel with Tim Williams (YR Store), Max Hellmann (Family Industries) and Justin Moore (LivePrinting.com). These guys are the titans of live printing activations, working for the biggest brands in the world.

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Topics: Business Solutions, Apparel Decorators, ThreadX, Branding, Live Activation

Right Brain Meets Left Brain

Posted by Greg Kitson on 3/20/19 4:07 PM

Aaron Draplin of Draplin Design Co. was a featured speaker at last month’s THREADX Conference at the Kona Kai Resort in San Diego. Also having led a sold-out, two-hour designer workshop the day before the event, he presented a dynamic, thought-provoking mind-bender to the entire conference titled “Things that Don’t Have a Thing to Do with Graphic Design.”  
 

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Topics: Industry Training, Business Solutions, Education, Apparel Decorators, Graphic Design, ThreadX