Do you ever ask yourself the question, “What is sustainability and what does it mean to me as a print service provider?”
By definition, sustainability is “the avoidance of the depletion of natural resources in order to maintain an ecological balance.” A few years ago, sustainability was a little-known word in the printing industry and rarely understood, along with the impact it could have on printing operations from the print service provider to the end user. Now, sustainability is one of the hottest topics we encounter daily in the industry.
Every year, I sit down with my current financials — my budgets and projections — and what would be best described as a crystal ball as I attempt to compose what I have learned in an executive financial summary for my various companies.
The document(s) describe what I thought would happen financially versus what occurred and what can be done to eliminate losses and improve profitability as I move forward in an evermore challenging business environment.
The job description for today’s average print shop owner reads like a run-on sentence: Manager, bookkeeper, delivery, customer service, occasional pressman, bindery operator, janitor and, if there is any time left over, sales representative.
But it’s that last title that starts the process. Without sales coming in, those other tasks don’t exist. Why then do selling owners use only the remains of the day to do the one thing that matters most? What is holding the selling owner back from stepping into this role and building more business?
There’s nothing quite like the passion of a die-hard sports fan, but even so, young fans are starting to believe that style, design, illustration and colors (i.e., individual expression!) take precedence over traditional messages and basic logo design.Read More
Sustainability. It’s a word not often directly associated with printing, but I beg to differ. With SGIA’s Sustainable Business Recognition Award program, we continue to see members taking steps to reduce their environmental impact and increase their sustainable footprints.
This year, we’ve recognized 30 facilities for their sustainability programs, focused on all three pillars: people, profit and planet. I’m sharing a few highlights to not only inspire you to take your first steps, but to show that a sustainable journey does not have to be difficult. In fact, it can start with the simple act of changing your lightbulbs.Read More