When stepping back and reflecting on different aspects of your business, not only should you be planning for future investments in technology but also qualified personnel to correctly manage print jobs. It’s one thing to evaluate printing technology for suitability, but assessing competency for managing print is something quite different. So how do you assess your personnel's skill set for today’s current and emerging printing technology?Read More
Earlier this year, our team at Studio Graphics had the opportunity to work with Bombardier Aerospace — a global leader in the transportation industry. When they initially contacted us about wrapping their Learjet 75 Liberty mock-up, it was evident at first glance the installation aspect would be the greatest challenge, since business jets are normally painted. Not only would this mock-up be showcased at the world's largest business jet trade show to lure in potential buyers who would be inspecting every detail, but it would have a special unveiling the day prior!Read More
Certification from an outside party is a differentiator for any business, setting you apart from the competition. It’s proof that a skillset has been mastered, further validated by an external review or assessment. The Oxford dictionary defines “certified” as “officially recognized as possessing certain qualifications or meeting certain standards.” In the print buying world, an SGIA Digital Color Professional certification means consistent, predictable and repeatable color matters to you.Read More
My introduction to color management was through a class I took in college. I was an art major with a concentration in photography, continually frustrated and disappointed in the quality and color output of our local print shops. In 2010, during my junior year, my school offered a one-time elective called Advanced Digital Output with Professor Tony Caltabiano. I began to learn about color management, digital printing and how different print facilities handled their color and quality.Read More
Two years ago, SGIA President and CEO Ford Bowers asked if I was willing to travel to Australia. “Sure, why not?” I replied, having no idea of the adventure that awaited me.
It had all started with Ford and SGIAA President, Nigel Davies discussing ways to revitalize SGIAA’s membership. Ford’s first suggestion was color management training and certification, which is where I entered the picture.